The Team


Creative Directors

MAGNETICA Development

Silvia MD Azzolina is the proud mom of Dodo and Cece. She’s the creator of i Dodini and is now CEO and coordinator of the project. She’s always had creative skills, which maternity has pumped up with courage and ambition. I Dodini is the result of this motherly combination. She writes about herself, her work as a content consultant and about insights from i Dodini on her blog (

They work in team since 2006, being know as Boombang Design ( As individuals they go by the names of Lorenza Negri and Caterina Pinto. They created i Dodini’s brand identity and the graphics of website and communication items, but, most of all, they are responsible for the graphic project of the books’ Collection. They are creative directors of the project.

Magnetica Development ( is a creative studio founded by Emiliano Gusmini, coding since 1985, when he was 12. Emiliano and his team, developed not only the website you are browsing, but also the software that allows the personalization of books and the output of the files for print and download.